70s style sunglasses mean oversized frames with tinted or gradient lenses, in round, square, aviator, or butterfly shapes.
The 1970s turned shades from simple eye protection into a full fashion statement. Disco floors, bohemian fields, and glam-rock stages all fed the look: frames got bigger, lenses got colorful, and the whole decade leaned into eyewear you couldn’t miss. That same energy drives the current revival, and whether you want John Lennon rounds or Cher-sized butterfly frames, the rules are refreshingly simple.
What Made 70s Sunglasses Distinctive
Three features define the decade’s eyewear, and modern 70s-inspired pairs lean on all of them. Oversized silhouettes lead the way — square, round, and aviator shapes all grew substantially compared with earlier decades. Gradient lenses, darker at the top and lighter near the bottom, became a signature detail. And color did heavy lifting: amber, yellow, brown, grey, and pink lenses paired with earthy frame tones like harvest gold, burnt sienna, teak, avocado, and tortoiseshell.
The shift from glass to plastic lenses during the 1970s made all this possible. Lighter plastic let manufacturers scale frames up without weighing wearers down, and the era’s “big and blingy” styling took over. The look carried serious star power too, worn by John Lennon, David Bowie, Jackie O., and Cher.
Iconic 70s Sunglasses Styles, Explained
Each major style family from the decade had its own personality, and knowing the differences makes choosing easier. Here’s the breakdown:
- Aviators — oversized tinted lenses with a double bridge. They exploded in popularity in the late 1970s and early 1980s, and they read as equal parts pilot-cool and disco-ready.
- Round frames — chunky circles that sometimes covered much of the face. Lennon-style teashades ruled the early 1970s before fading as the decade progressed.
- Oversized squares — repeatedly named one of the defining 70s shapes. Bold, geometric, and impossible to ignore.
- Butterfly and cat-eye — feminine, oversized shapes that framed the face dramatically. Cher made these iconic.
- Visor sunglasses — large plastic fronts that arched across the upper face. A standout fashion variant for those who wanted maximum coverage.
One notable tech milestone came in 1974, when Ray-Ban introduced Ambermatic lenses that shifted from amber to dark grey depending on light conditions. The decade also brought Optyl, a light, solid, allergy-friendly material developed by Wilhelm Anger that developed a glossy finish over time.
How To Wear 70s Sunglasses Today
The modern revival has brought aviators, tinted lenses, round frames, and oversize silhouettes back in force. The styling approach is forgiving: let the eyewear be the focal point. Pair oversized frames with simple clothing, and the glasses do the talking.
For direction, match the silhouette to your vibe. Disco-leaning looks call for larger square or butterfly shapes. Bohemian styling suits round or aviator frames. Warm earthy tones or tortoiseshell read as classic 70s, while amber, yellow, brown, or grey lenses keep things period-accurate.
The mistakes to avoid are straightforward. Small, narrow frames read as 1960s, not 1970s — go bigger than feels natural. Skip overly minimal modern designs; the 70s were expressive and colorful. And don’t ignore lens tint, since gradient or colored lenses are among the most recognizable features of the decade.
One practical note on protection: many 70s-style frames come with tinted lenses meant for fashion, not necessarily for blocking UV rays. If sun protection matters to you, confirm UV rating with the manufacturer or retailer before buying. Fit also varies widely across oversized frames, so trying pairs on or checking measurements is worth the effort.
Ready to shop? Our roundup of the best 70s style sunglasses covers top picks across every silhouette, with lens and frame details to help you choose. Warby Parker’s guide to 70s sunglasses and their modern revival offers a deeper look at how the era’s shapes translate today.
FAQs
Were sunglasses popular in the 1970s?
Yes, and the decade changed their role entirely. Sunglasses moved from functional eye protection to a core fashion accessory, driven by disco, bohemian, and glam-rock culture. Oversized frames and tinted lenses became everyday statement pieces rather than occasional outdoor gear.
What lens colors were common in the 70s?
Amber, yellow, brown, grey, and pink were the era’s go-to lens colors. Gradient lenses, darker at the top and lighter at the bottom, were especially popular and remain one of the most recognizable signals of 70s style today.
Do 70s style sunglasses provide UV protection?
Not necessarily. Many modern pairs styled after the 1970s use tinted or gradient lenses for fashion purposes, but tint alone doesn’t guarantee UV blocking. Always check the product’s UV rating with the manufacturer or retailer before relying on any pair for sun protection.
References & Sources
- Warby Parker. “70s Sunglasses: A Look Back at the Decade’s Iconic Shades.” Details the defining shapes, lens colors, and modern revival of 70s eyewear.
- Esquire. “The 70s Sunglasses Trend Is Back.” Covers the current revival and which retro silhouettes lead it.
- Specsavers. “70s Sunglasses Style Guide.” Breaks down era-appropriate shapes, tints, and styling guidance.
